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Vol. 10: Issue 32 2008-08-20

INSIDE VIEW

'Not a Site, but a Concept': Tapping the Power of Social Networking

Mini USA, the American branch of BMW's Mini Cooper line, tracks everything being said about its brand everywhere on line -- in blogs, discussion groups, forums, MySpace pages and much more -- then uses what it learns to guide advertising campaigns. ...more

The Science of Hotel Sales - The Benchmarking Imperative for Success in a Difficult Economy - By Carol Verret

This topic may not rate high on the 'sexiness' meter in a period where hotels are frantically seeking new strategies to generate demand but managers and owners will love it as it gives them information they need to evaluate sales strategies! ...more

Dim All The Lights - U.S. Hoteliers Control Utility Costs - By Robert Mandelbaum and Aaron Walls

PKF Hospitality Research (PKF-HR) estimates that U.S. hotel revenues will increase an estimated 5.8 percent in 2007, and grow another 5.3 percent in 2008. Both projections exceed the long-term average annual growth rate of 4.5 percent. Further, revenue growth will be heavily weighted toward growth in room rates relative to occupancy. ...more

Food & Beverage - Two fast ways to boost Menu revenue - By Ken Burgin

Here's how to increase customer spending and profits as quickly as you can reprint the menu. ...more

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FEATURED SITE

MarketResearch.com

Your Single Source for Buying Market Research.

Search our collection of 50,000+ publications from over 350 leading research firms.
...more

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FEATURED SUPPLIER

Luxor Linens Hospitality

Luxor Linens is a world class luxury textile company producing the finest Egyptian cotton linens and home accessories for the luxury market. Our hospitality division caters to luxury 5 star hotels, inns and resorts. Our collections features some of the finest bedspreads, towels, pillows, sheets, and table linens available on the market.
...more

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FEATURED MAGAZINE

Area Development Area Development is an economic development magazine that provides information on site selection and facility planning to executive readers involved with company plans for expansions or relocation.

Area Development magazine is considered the leading executive magazine covering corporate site selection and relocation. Editorial coverage provides valuable information pertinent to the factors, key issues, and criteria that affect a successful decision.

Geographic Eligibility: North, South & Central America, Europe

more info


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ENVIRONMENT

'Green' Definitions Can Confuse Conscientious Amenity Purchasers - By Glenn Hasek

Defining what is a 'green' amenity is getting easier but fuzzy definitions of 'pure,' 'organic,' 'natural,' and 'biodegradable' can make the purchasing process for conscientious hoteliers and innkeepers a confusing one. ...more

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HEADLINES

Most viewed headlines this past week at Hotel News Resource. Click on the title to read.

Is This The Summer Of Our Hospitality Discontent? - By J. Ragsdale Hendrie

The End Of The Ugly American Business Person - By Fernando A. Pargas Professor of Management, James Madison University

Improve Your Listening, Improve Your Service

The Top10 Hotel Projects in Germany

Food & Beverage - Back to Basics: 4 Simple Sales & Cost Improvements - By Ken Burgin

Airline Industry - The Encircling Gloom - Single Point Growth In The Fourth Quarter

Inside 7-Star Hotel 'Emirates Palace'

1st CHART Restaurant and Hotel Training Professionals' Silent Auction Raises over $14,000 for Share Our Strength (SOS)

Weekly U.S. Lodging Performance for the week ending August 9, 2008

Cornell 'Green Hotel' Report Details Sustainability 'Road Map' for Hospitality Industry

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UPCOMING INDUSTRY EVENTS

Passkey
2008-08-22
Passkey Housing Forum 08

Reed Exhibitions
2008-09-05
Florida Restaurant Show

HSMAI
2008-09-10
Event Technology Expo

VIBevents
2008-09-16
Hotel eMarketing 2008

Restaurant Association of Maryland
2008-09-17
2008 Mid-Atlantic Food, Beverage and Lodging EXPO

KTM Society
2008-09-20
KTM 2008


2008-09-22
Restaurant Workshop

Meetings Technology Expo
2008-09-23
Meetings Technology Expo

HFTP
2008-09-24
HFTP Annual Convention & Tradeshow 2008

KioskCom Ltd
2008-10-01
KioskCom - Self Service Expo

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FEATURED BOOK

Freakonomics : A Rogue Economist Explores the Hidden Side of Everything

Economics is not widely considered to be one of the sexier sciences. The annual Nobel Prize winner in that field never receives as much publicity as his or her compatriots in peace, literature, or physics. But if such slights are based on the notion that economics is dull, or that economists are concerned only with finance itself, Steven D. Levitt will change some minds. In Freakonomics (written with Stephen J. Dubner), Levitt argues that many apparent mysteries of everyday life don't need to be so mysterious: they could be illuminated and made even more fascinating by asking the right questions and drawing connections. For example, Levitt traces the drop in violent crime rates to a drop in violent criminals and, digging further, to the Roe v. Wade decision that preempted the existence of some people who would be born to poverty and hardship. Elsewhere, by analyzing data gathered from inner-city Chicago drug-dealing gangs, Levitt outlines a corporate structure much like McDonald's, where the top bosses make great money while scores of underlings make something below minimum wage. And in a section that may alarm or relieve worried parents, Levitt argues that parenting methods don't really matter much and that a backyard swimming pool is much more dangerous than a gun. These enlightening chapters are separated by effusive passages from Dubner's 2003 profile of Levitt in The New York Times Magazine, which led to the book being written. In a book filled with bold logic, such back-patting veers Freakonomics, however briefly, away from what Levitt actually has to say. Although maybe there's a good economic reason for that too, and we're just not getting it yet. --John Moe
...more

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 .  INDUSTRY EVENTS

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