WNW Hospitality Experiences Success with Aggressive Online Marketing

VIZERGY(R), a leading hotel Internet marketing company dedicated to hotels and resorts, recently took steps to strengthen its expert search marketing team. The company takes pride in being a reputable and credible source within the hotel industry and can now say that every search marketing employee is Google Qualified.

Although a Google Qualified Company is only required to have a minimum ad spend and at least two Google Qualified Individuals, VIZERGY has gone beyond those minimum requirements, calling for all of it's search marketing employees to be individually qualified. To obtain this, individuals have to pass the extensive Google Advertising Professionals Exam and have at least three months experience managing an AdWords account in Google's Pay-per-click (PPC) ad program. The qualification designates that a company's certified employees have an in depth understanding of AdWords and successful experience assisting clients.

'Having all of our search marketing team Google Qualified is one of many components in our continued effort to remain the search marketing experts in the hotel industry. We're proud of our team and applaud their hard work on obtaining this certification,' said Joe Hyman, VIZERGY's President and CEO. 'This ensures that we adhere to Google's standards and continue to provide superior marketing services to our clients for their most profitable revenue channel - the Internet.'

VIZERGY's diverse client base includes brand and non-branded properties, boutique hotels and bed and breakfasts. The company, which has won numerous Adrian Awards for Website designs and search marketing, has been a Google Qualified Company for over two years.

Despite recent reports of national hotel occupancy dropping over 11%, WNW Hospitality has seen a significant increase in revenue thanks to its new vendor VIZERGY (R), and their aggressive approach to online marketing.

The collaboration, which has already unveiled new Web sites for Heritage Hotel spa golf and conference center and Executive Inn at Woodbury, will also revitalize and manage all nine properties' Websites in WNW's portfolio.

'We're excited to have VIZERGY as our Internet marketing partner. Their customer service is grade A,' says Jonathan Reiss, WNW vice president of sales and operations. 'The account management team understands our properties' goals and unique selling features, which makes a big difference in differentiating us from our competition. Additionally, the in house search marketing and design teams have streamlined the process, producing a significant revenue increase in only five months.'

Heritage Hotel spa golf and conference center and Executive Inn at Woodbury are built on VIZERGY's dynamic content managed system, enabling managers to make quick changes to the sites. VIZERGY offers a cost effective, quick to launch program that has produced a 20 to 1 ROI at one property and a 17 to 1 ROI on the second. WNW selected VIZERGY for their expertise in search marketing for hotels and resorts and their ability to increase online visibility, Web site traffic, and ultimately drive revenue.

'Our expectations have been exceeded, and we look forward to a long profitable relationship with VIZERGY and the launch of the remainder of the portfolio. Best Western Black Rock Inn, Best Western Fort Lee, Best Western Roundhouse Suites, Best Western Seaport Inn Downtown, Best Western Woodbury Inn, Holiday Inn Express & Suites Convention Center and Holiday Inn North Haven are all slated to be fully revamped by November 2009,' says Reiss.

'Our clients' success is always a great indicator of our success,' says Joe Hyman, president and CEO of VIZERGY. 'Providing an Internet marketing program that maximizes online visibility is what we pride ourselves on. It's all about outperforming the competition!'

VIZERGY is an Internet marketing company that empowers hotels and resorts to drive revenue through the Internet. VIZERGY, widely known as the search marketing experts, offers Internet marketing, search engine optimization, paid search advertising, Website design, email marketing, reservation services and e-commerce strategy development to help hotels and resorts aggressively compete online.

WNW Hospitality's commitment to the shareholders is to protect their assets, maximize revenues and minimize expenditures, while maintaining an efficient and effective operation. The company has been dedicated to establishing quality hotels and great service. WNW continually upgrades its rooms and public areas to insure that we are on the leading edge of convenience and comfort. Whether traveling for business or pleasure, our guests know that WNW is dedicated to providing an experience of comfort and convenience.

For more information on VIZERGY and its services, please visit www.vizergy.com, call Amakeda Ponds at 904.389.1130 Ext. 179 or email Amakeda.p@vizergy.com.




Logos, product and company names mentioned are the property of their respective owners.

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