Boutique & Lifestyle Hospitality Awards Deadline Extended

The Boutique & Lifestyle Lodging Association (BLLA) and Hospitality Design Magazine are excited to announce that after the overwhelming response to the First annual Boutique & Lifestyle Hospitality Awards, the deadline for entries has been extended until Saturday, Midnight PT, August 21, 2010 for entries submitted online.

The First annual Boutique & Lifestyle Hospitality Awards will be presented at the HD Boutique Show, September 15, 2010 in Miami, Fla. BLLA and Hospitality Design Magazine are co-founders of the Award and will jointly present this Award for the honoree and finalists at a luncheon on September 15, 2010 at the Miami Beach Convention Center. This is the only hospitality award in the world that focuses specifically on the very special boutique & lifestyle sector.

The Awards being presented include: Boutique Hotel of the Year, Lifestyle Hotel of the Year and Boutique & Lifestyle Hotelier of the Year. Each will showcase one property and the 3 runner-ups as the pinnacle of achievement for Boutique & Lifestyle Hotels worldwide while the Hotelier of the Year will be one very accomplished industry executive. Winners will be presented with certificates, the icon Award and global industry exposure during the Luncheon Ceremony on September 15^th, 12:30 – 2:00 pm in Miami.

The luncheon ceremony includes a CEO Panel being moderated by John Russell, NYLO Hotels, on the subject of the ‘State of the Industry for Boutique & Lifestyle properties’. The esteemed panelists include:

• Janis Cannon, Vice President, IHG Global Brand Management, Hotel Indigo
• Jim Chu, Sr. Vice President, Hyatt (Hyatt Place)
• Michael Depatie, CEO, Kimpton Hotels & Restaurants
• Raul Leal, President of Tecton Hospitality and Desires Hotels

The judges for these Awards were chosen for their industry expertise in multiple areas. Each judge has direct experience within the hospitality industry and each signs a confidentiality disclaimer to ensure that any financial figures submitted are used for the purposes of judging only. They will rate each area of the online property Award submission with an impartial rating. At the end of the judging process, the properties with the most points will be the winners. The panel of judges includes:

• Pedro Colaco, CEO, GuestCentric Hospitality Booking Solutions
• Stephane Dupoux, CEO/Founder, Dupoux Design
• Amanda Hite, Chief Strategy Officer, Smith Travel Research
• David L. Jones, Ph.D., Associate Professor, School of Hotel & Tourism Management, Hong Kong Polytechnic University
• Yasmine Mahmoudieh, CEO, Mahmoudieh Architecture & Interior Design
• Sean McMahon, President & CEO, EngineWorks Search Engine Marketing
• Ian Murray, Co-Founder, bigblueroad.com, Online Travel Marketing
• R. Mark Woodworth, President, Colliers PKF Hospitality Research
• Peter Yesawich, Chairman & CEO, Y Partnership

The Boutique & Lifestyle Hospitality Award was created as a celebration of ultimate achievement in operations, marketing & sales, service and design for this special niche of the hospitality industry. This award recognizes properties that consistently go above and beyond in every area of the hotel operation differentiating them from competitors in the boutique & lifestyle category. Their exceptional performance and accomplishments are a deciding factor in the award selection process.

The Award winners earning the coveted titles for 2010 will set the benchmark for boutique & lifestyle hotels in achieving recognition for their world class facilities and service excellence. Properties may register to be considered by going to http://guest.cvent.com/EVENTS/Info/Summary.aspx?e=dfff66f6-41b4-4ff0-aae1-7c19cb965b51 and completing the questionnaire and application.

BLLA and HD Boutique are partners in awarding deserving properties because of their combined expertise in the sector and interest in furthering the stature of these wonderful lodging properties. While BLLA is a global association and distribution company, it is headquartered in the U.S. and has future plans for awards outside the U.S. in 2011. The winner of the Boutique and Lifestyle Hospitality award will also be featured worldwide in several outlets, including Hospitality Design Magazine and featured on the BLLA member website, Boutique Lodging Magazine and newsletter.

About HD Boutique.

HD Boutique is presented by Hospitality Design magazine and produced by the Hospitality Design Group, part of Nielsen Expositions, which also produces Hospitality Design Exposition & Conference (HD Expo) in Las Vegas on May 18-20, 2011.

Media Registration: To attend HD Boutique for editorial coverage, please fill out the online media registration form: https://www.xpressreg.net/register/hdbq090/media/regInfo.asp

About: The Boutique & Lifestyle Lodging Association (BLLA):

The Boutique & Lifestyle Lodging Association (BLLA) is the first and only hotel association dedicated to uniting the world’s boutique and lifestyle properties. Created to be the unifying voice of this distinctive subset within the hospitality industry, its goal is to unite the world's collection of boutique & lifestyle properties and the suppliers that sustain them, offering them the opportunity to successfully compete on a level playing field with major hotel companies, as well as market themselves to meet the ever-increasing demand from discerning boutique-seeking clients. For more information or to become a member visit www.blla.org

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Contact(s): BLLA
Media Inquiries:
Halie Schmidt, The Pollack PR Marketing Group
310-556-4443; hschmidt@ppmgcorp.com

Company Contact:
Frances Kiradjian
818-883-4363; frances@blla.org

Contact(s): Hospitality Design Magazine
Media Inquiries:
WAGSTAFF WORLDWIDE, INC., (312) 943-6900

Company Contact:
Elizabeth Sommerville
(770) 291-5456
elizabeth.sommerville@nielsen.com


Logos, product and company names mentioned are the property of their respective owners.

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