Conferences

ATME Travel Marketing Conference Highlights 'The Challenges of Constant Change'

The Association of Travel Marketing Executives (ATME) today announced its 33rd annual conference, to be held April 17-18, 2013, at the Miami Hyatt Regency Hotel. This year’s event will focus on “The Challenges of Constant Change: Finding Solid Profits in a Shifting Travel Market.”

Association of Travel Marketing Executives (ATME) “Continual increases in the speed at which marketing challenges are occurring have made it imperative for travel marketing professionals to be alert and prepared for sudden shifts in the market,” said Henry Harteveldt, ATME Chairman and Industry Analyst for Hudson Crossing. “With both its learning and networking opportunities for travel marketers, ATME’s annual conference is an event not to be missed.”

A lineup of dynamic speakers from across the industry will broach topics, including:

  • Rethinking What’s Relevant in Media
  • The Future of Advertising
  • The Science Behind Mobile Engagement
  • The Changing Customer Experience
  • Big Data
  • The Changing Nature of PR
Thoughts on the challenges of constant change will be shared by leading marketing executives, including: Rolando Aedo,Greater Miami Convention & Visitors Bureau; Peggy Bendel, Bendel Communications; Barry Biffle, Spirit Airlines; Angela Bernardino, Turner PR; Susan Black, American Express Vacations; Simon Bradley, Virgin Atlantic Airways; Joel Chusid, Hainan Airlines; Robert Cole, RockCheetah; Baba Shetty, Newsweek / The Daily Beast; Elizabeth Crabill,TravelBound; April Dinwoodie, jetBlue; Adam Goldstein, Hipmunk; Henry Harteveldt, Hudson Crossing; Jacqueline Johnson, Global Bridal Group; Vic Waila, Expedia; John T. Peters, USA Today; Andrew Capone, NCC Media; Elaine Cobb, comScore; Jody Diamond, Diamond PR; Jane Wooldridge, Miami Herald; William Talbert III, Greater Miami Convention & Visitors Bureau; Rob Torres, Google; Shri Lildharrie, XO Group / The Knot; Lisa Kauffman, Celebrity Cruises; and Gregg Truman, South African Airways.

Additionally, ATME will launch a new session, Futurama, where leaders from innovative startup companies, such as GetGoing and Pintrips, will present their products to the audience, and attendees will vote for winners in the following categories: best overall product / service; most compelling business model strategy; strongest understanding of how target audiences will evolve; best ability to solve a challenge in a unique / creative way; and most disruptive (how the business will challenge the status quo).

ATME’s annual conference also provides an excellent opportunity for executives to meet and network with peers, experts and thought leaders. For information about ATME membership or attending the conference, visit www.atme.org or call Kristin Zern, Executive Director at (914) 439-2047. 

About ATME

The Association of Travel Marketing Executives (ATME) is a professional association of senior-level executives with vital responsibilities in the marketing of travel and tourism worldwide.  ATME’s members represent airlines, hotels, resorts, cruise lines, car rental companies, advertising and public relations firms, travel marketing professionals, research groups and tourist offices of domestic and foreign destinations.  ATME is a global network of industry marketing professionals committed to enhancing skills, recognizing excellence, and providing innovative, effective and provocative marketing ideas and solutions while enhancing the highest standards of travel leadership.



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