Wyndham Hotel Group is set to expand its presence in South Korea by more than 200 percent over the next three years thanks to the signings of 12 new property franchise agreements so far in 2015, including agreements for three Howard Johnson® hotels, marking the brand’s entry into South Korea.
This year’s signings build upon another 14 franchise agreements in South Korea executed by Wyndham Hotel Group in 2014, bringing the company’s pipeline in the country to more than 7,550 rooms within 26 new-construction hotels under the Ramada®, Days Inn® and Howard Johnson brand flags. Currently, Wyndham Hotel Group has 13 properties and more than 2,800 rooms open and operating in the country.
The new properties, consisting of 17 Ramadas, six Days Inns and three Howard Johnsons, are expected to open by 2018. They will be located across South Korea, including Seoul, Pyeongtaek and Jeju Island, a stunning volcanic island and one of the country’s tourist hotspots. The first of these new locations, Ramada Encore Jeju Seogwipo, opened on June 30, 2015.
Wyndham Hotel Group introduced its Days Inn brand to the country in 2014 with the opening of the 64-room Days Inn Seoul Myeong-dong, located the heart of South Korea’s capital city.
“With its increasing popularity among tourists, natural beauty, trend-setting technological marvels, and upcoming world events like the 2018 Winter Olympics, South Korea plays a key role in our growth in the region,” said Barry Robinson, president and managing director, Southeast Asia and Pacific Rim, Wyndham Hotel Group. “There are great opportunities for economy and midscale hotel development throughout the country and we will continue to look for ways to capitalise on the impressive growth in both visitor arrivals and visitor spending to provide guests with world-class properties and service in exciting, desirable locations.”
The expansion in South Korea follows Wyndham Hotel Group’s recently announced growth in Southeast Asia and the Pacific Rim, including new properties in Thailand, Malaysia, New Zealand, Vanuatu and Australia.
Globally, the Hotel Group’s portfolio consists of approximately 7,700 hotels in 71 countries, including more than 70 hotels currently open and operating throughout Southeast Asia and Pacific Rim.
For information about hotel development opportunities, visit www.whgdevelopment.com or contact AiYi Lim, director of development, Asia Pacific, at firstname.lastname@example.org or +65 9191 9536.
ABOUT WYNDHAM HOTEL GROUP
Wyndham Hotel Group is the world’s largest hotel company based on number of hotels and is one of three hospitality business units of Wyndham Worldwide (NYSE: WYN). As both a leading hotel brand franchisor and hotel management services provider, the company’s global portfolio consists of approximately 7,700 properties and over 668,500 rooms in 71 countries under the following brands: Dolce Hotels and Resorts® (acquired February 2015), Wyndham Grand® Hotels and Resorts, Wyndham Hotels and Resorts®, Wyndham Garden® Hotels, TRYP by Wyndham®, Wingate by Wyndham®, Hawthorn Suites by Wyndham®, Microtel Inn & Suites by Wyndham®, Ramada Worldwide®, Baymont Inn & Suites®, Days Inn®, Super 8®, Howard Johnson®, Travelodge® and Knights Inn®. Wyndham Rewards, the company’s guest loyalty program offers more than 38 million members the opportunity to earn and redeem points at thousands of hotels across the world. For more information, visit www.wyndhamworldwide.com.
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