RLHC (Red Lion Hotels Corporation) (NYSE:RLH) announced today the appointment of Richard Veilleuxto lead franchise operations. Veilleux will be leading the Brand Services and Owner Relations teams that comprise the Franchise Operations for the company's family of brands. A hospitality industry veteran with more than 30 years of experience primarily from Sheraton and Starwood, he worked with many of the industry's prominent ownership and operating entities throughout North America. During his time on their franchise operations team the Starwood portfolio of hotels grew from roughly 200 properties to more than 450, where he integrated various operational programs.
"I've watched the transformation of RLHC evolve into an impressive and innovative company with which I wish to align," said Richard Veilleux, RLHC Senior Vice President of Franchise Operations. Over the past two fiscal years, the company has repositioned to predominantly franchise its brands and has realized 125% growth in its overall portfolio and distribution across the country.
"Richard has a deep passion for hospitality and working with franchise partners to achieve mutual success," said RLHC President & CEO Greg Mount. "Building and maintaining strong relationships are strengths that Richard has prided himself on over the years and will be a top priority in his new role. He is an excellent addition to our leadership team."
Red Lion Hotels Corporation is a hospitality company primarily engaged in the franchising, management and ownership of upscale, midscale and economy hotels under the Hotel RL, Red Lion Hotel, Red Lion Inn & Suites, GuestHouse and Settle Inn brands. Established in 1959, the company has 124 hotels system wide and also owns and operates an entertainment and event ticket distribution business
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