Online Reputation Management

Customer Alliance Partners with Google

Boost the visibility of your reviews on the world’s search engine
Review Analytics and Google logos

CA Customer Alliance

Users of Customer Alliance’s online reputation management solution Review Analytics, can now take advantage of a Google API, allowing hotels to direct their guests directly to a Google questionnaire in one click.

Google auto-populates the form with the review data from your questionnaire powered by Review Analytics, simplifying the process for your customer to leave their review in both places.

The API also provides more detailed statistics, such as return rate, similar to the data available on HolidayCheck, TripAdvisor and Customer Alliance.

Click here to read our step-by-step guide on how to optimize your Google review potential.

About the company

Customer Alliance is a Berlin-based company offering smart solutions for hotels. Customer Alliance’s Review Analytics is the official tool of the German Hotel Association (IHA) for hotel reputation management. More than 35.000 hotels in over 35 countries are already improving their workflow with the 360° reputation management software.

Review Analytics helps hoteliers get more authentic reviews to improve their online reputation. Hoteliers can keep track of how they are doing in relation to their competitors, as well as more effectively increase their sales by generating commission-free bookings through their own distribution channels.

Since officially starting in 2009, the fast-growing company has become a 90+ person international team composed of members coming from various backgrounds in the tourism & hotel industry.



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