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Built to Last: Successful Habits of Visionary Companies
by Jim Collins, Jerry I. Porras
from Collins
Customer Reviews:
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Avg. Customer Rating: 4.5 / 5.0 
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Built to Last 
Finally, a book that includes ideas that are based on research, not just someone's good ideas and stories. If this doesn't change what you are doing in your business, you'd better stop reading, start writing and tell us all your secrets.
Jim Collins is a great, inspiring author wh will engage you the whole way through.
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A Must Read Together With Good To Great 
I enjoyed reading this book very much. It seems the company and the organization as an organic system within a larger system, and which purpose is not simply to make money (although, companies managed this way always do). It brings also the importance of the human side into management and how important it is to have a solid system of core values, beliefs, principles and mission. I highly recommended together with Good To Great, even in spite of the fact that some of the covered companies (like Ford, Sony,... more info
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Stick to your core values! 
The authors spent six years studying visionary companies to see what accounts for their success. Their goal: to uncover the underlying factors that helped the visionary companies outperform the competition. The authors chose eighteen visionary companies for their book: 3M; American Express; Boeing; Citicorp; Ford; General Electric; Hewlett-Packard; IBM; Johnson & Johnson; Marriott; Merck; Motorola; Nordstrom; Philip Morris; Procter & Gamble; Sony; Wal-Mart; and Walt Disney. These are the... more info
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Built to Last will Last forever 
Briefly, Although this book was written some years back;yet it is still strongly valid and valuable for today's business cases.
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