The Articulate Executive: Learn to Look, Act, and Sound Like a Leader

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The Articulate Executive: Learn to Look, Act, and Sound Like a Leader
by Granville N. Toogood
from McGraw-Hill

Customer Reviews:

• Avg. Customer Rating: 4.5 / 5.0

• The Articulate Designer
  As designers, we specialize in visual communication- whether that be print, digital experience or identity, we convey a message. To keep this succinct, here's two ways this book would be beneficial for you to read as a graphic designer, web designer or web programmer:
  Interviews & Daily Interactions: Some designers may not feel comfortable in how to present themselves in an interview, a first meeting as a principle freelancer or how to strategically interact with your boss, CEO or executive... more info

• POWER Formula
  This book is about public speaking. It presents a new framework called "POWER Formula" that helps you design and perform the perfect presentation. "POWER" stands for Punch; One theme; Window; Ear; and Retention. This book not only suggests how to speak, but how to prepare visual aids that fit best your audience; how to deal with journalists, how to perform on TV, how to handle debates, and Q&A sessions. It also has a noteworthy chapter "How to read a prepared text like a pro (and not look like you're... more info

• Good book with beneficial concepts
  This book is pretty good. It has many relevant and useful concepts that are organized well and easy to remember (through the use of acronyms and "fun" concepts). The book is an easy, which is great for people on the go with very little time to spare for reading. The only reason for four stars is because the author seems to be sexist throughout the book (managers being referred in "he" terms, but women always seem to be at a lower level). This could just be my imagination, but I think it occurs throughout... more info

• A practical guide to excellence in communication
  For most occasional speakers, help offered by a book used to be very limited. I have read a lot of communication books talking about smoke and spirits but, Granville N. Toogood offer us a comprehensive guide, plenty of examples, techniques and rules to apply. Do you think this book can improve communication in our business? My answer is clearly affirmative after reading the book.
  

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