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The Privacy Payoff: How Successful Businesses Build Customer Trust
by Ann Cavoukian Ph.D., Tyler J. Hamilton
from McGraw-Hill
Customer Reviews:
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Avg. Customer Rating: 4.0 / 5.0 
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A Practical Guide to Privacy Issues 
Privacy Pays is an indispensable reference for anyone concerned with privacy issues. It contains a cogent analysis of the threats to individuals and corporations posed by modern information technology as well as an appraisal of regulatory solutions. The book offers compelling and practical advice for organizations that seek to protect the privacy of employees and customers and clearly demonstrates how doing so can enhance the bottom line. The Action Plan for Business alone is well worth the price of the... more info
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From a Canadian privacy journalist's perspective:
Make space on your bookshelf for The PRIVACY PAYOFF: How Successful Businesses Build Customer Trust, a valuable new business primer on privacy by Ann Cavoukian and Tyler Hamilton. Cavoukian is the Information and Privacy Commissioner of Ontario and co-author of a previous book on privacy entitled Who Knows: safeguarding your privacy in a networked world. Hamilton is a business reporter and technology columnist at the Toronto Star who has covered consumer privacy issues extensively.
While Cavoukian's... more info
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From a Canadian privacy journalist's perspective:
Make space on your bookshelf for The PRIVACY PAYOFF: How Successful Businesses Build Customer Trust, a valuable new business primer on privacy by Ann Cavoukian and Tyler Hamilton. Cavoukian is the Information and Privacy Commissioner of Ontario and co-author of a previous book on privacy entitled Who Knows: safeguarding your privacy in a networked world. Hamilton is a business reporter and technology columnist at the Toronto Star who has covered consumer privacy issues extensively.
While Cavoukian's... more info
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Avoiding the Privacy Chaos: Privacy Payoff
Avoiding Privacy Chaos: the Privacy Payoff, October 2, 2002
Reviewer: mike gurski (see more about me) from Richmond Hill, Ontario Canada
Businesses are increasingly finding that the 'ignore it and it will go away' attitude to addressing privacy is similar to the man that jumps out of the ten story building and is heard saying 'so far so good' as he passes each floor. Cavoukian and Hamilton, show in a well researched and compellingly argued text, that businesses can benefit addressing privacy issues... more info
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