Business Research Methods

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Business Research Methods
by Donald R. Cooper, Pamela S. Schindler
from McGraw Hill Higher Education

Customer Reviews:

• Avg. Customer Rating: 2.0 / 5.0

• Moderately Dreadful
  'Business Research Methods' is an expensive and unhelpful textbook. Chances are if you are reading this book it will be for a collegiate research class. Do not even think of buying this for use outside of school; there are many more useful and practical research books available at much more reasonable prices.

  I used this in a graduate research methods class, and found it devoid of much practical information, instead being filled with a lot of meaningless doubletalk that has (unfortunately) come to... more info

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