Fast Innovation: Achieving Superior Differentiation, Speed to Market, and Increased Profitability

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Fast Innovation: Achieving Superior Differentiation, Speed to Market, and Increased Profitability
by Michael L. George, James Works, Kimberly Watson-Hemphill, Clayton M. Christensen
from McGraw-Hill

Customer Reviews:

• Avg. Customer Rating: 4.5 / 5.0

• Valuable Insights and Counsel in Combination with Practicality
  
  The last time I checked, Amazon and its online partner Borders offer more than 12,000 different books on the subject of innovation. Presumably this number will continue to increase as organizations become more actively involved with strategic planning in a global marketplace which relies so heavily on both technology and innovation.
  What we have in this volume is a remarkably thoughtful, indeed rigorous and insightful discussion of how to achieve superior differentiation, speed to market, and... more info

• A bit of this, a bit of that
  After finishing this book I thought my time was wasted. Actually I should have guessed from the jacket cover that this would be six sigma forced into the popular (an also lucrative) topic of innovation. The book did indeed trurn out to be just that. Hence, lack of coherence. The only useful part for me was the one on Re-Use, which I thought, was brilliant. This was a very good handling of an often neglected but very important issue. But apart from that the whole book could be squeezed into a little article... more info

• Solid book on Innovation AND Excecution
  Having worked at several Silicon Valley start-ups and with several visionaries, I can honestly say that innovation, especially the product and new market definition types, are somewhat easily arrived. However, once envisioned, most start-ups/visionaries fail miserably to execute. Visions without execution are just hallucination!
  This book not only presents the what's and why's of innovation but also the how's. It details some solid guidelines for being fast and productive in an uncertain environment... more info

• Strategy AND Tactics
  Growth through innovation is key to Eli Lilly and Company. To serve our commitment to meeting medical needs and achieve our growth goals requires more innovation, faster innovation and, at the same time, less resource consumption and risk. This book identifies some of the significant changes in strategy and tactics needed for an innovation process to achieve these goals. Every executive concerned with the changing business of innovation would do well to become familiar with the principles contained in this... more info

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