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Behavioral Corporate Finance (Mcgraw-Hill/Irwin Series in Finance, Insurance, and Real Estate)
by Hersh Shefrin
from McGraw-Hill/Irwin
Customer Reviews:
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Avg. Customer Rating: 4.5 / 5.0 
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Fine book, worthless as a text 
This book was required for a course on Corporate Finance. The focus, however, is on the psychological aspects of corporate financial decision-making, resulting in no useful formulae or job aids. The take-away from this book is that financial managers use intuition and heuristics as much and as generally successfully as by NPV analysis which constitute the traditional approach. I would not recommend this book as a text.
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Excellent Book 
This book is very informative and easy to read. It is written in a way that won't bore you at all. I have tried to read several books about behavioral finance but I found out they're either too long or boring which made me lose interest in the first chapter. Though, with this book, it didn't happen as it is well-written and very interesting. The examples, given to illustrate the points were quite interesting and simple to understand. I very much enjoyed reading about behavioral finance and the biases that... more info
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