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Strategy: Winning in the Marketplace: Core Concepts, Analytical Tools, Cases with Online Learning Center with Premium Content Card
by Arthur A. Jr. Thompson, John E Gamble, A. J. Strickland III
from McGraw-Hill/Irwin
Customer Reviews:
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Avg. Customer Rating: 5.0 / 5.0 
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Great Book!
I was required to purchase this book for my strategic management course. I have to say, being a "book learner," this book is just excellent. It explains things thoroughly and is well organized. One of the best in the academic world. I had to take another strategic management course at the graduate level and that book sucked compared to this one. I also have used this book for my other classes especially when having to analyze cases. These authors are just amazing!
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Great Great book!
This is a great book. It teaches me how to analyze the competitive business environment we have today. It provides many good examples to illustrate the concepts. The book also includes many cases that tell me what strategies those big companies employ and how they succeed. I really like the book.
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