Advertising and Promotion: An Integrated Marketing Communications Perspective w/ Premium Content Card

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Advertising and Promotion: An Integrated Marketing Communications Perspective w/ Premium Content Card
by George Belch, Michael Belch
from McGraw-Hill/Irwin

Customer Reviews:

• Avg. Customer Rating: 4.5 / 5.0

• Fair Condition
  The reason I changed it to being a fair condition is the fact that two of the chapters the pages must have had an issue in the binding. There is a lot of cut off pages in Chapters 15 & 16. I will have to get a copy of those chapters from the instructor for my exam. Other than that, the book was in decent condition.
  The shipping time was very prompt, and seller was prompt in responses.

• Advertising and Promotion: An Integrated Marketing Communications Perspective w/ Premium Content Card
  The price was below what my local University was charging by close to $[...] and this is compared to the used price. I chose ground delivery and I received my order ahead of schedule. I would definately buy from [...] again.

• Advertising Text Book
  This text book is written better than most. The writing style kept my interest better and it uses interesting examples.

Accessories:

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