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Foundations of Finance (3rd Edition)
by Arthur J. Keown, John D. Martin, J. William Petty, David F., Jr. Scott, David F. Scott, William J. Petty
from Prentice Hall
Customer Reviews:
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Avg. Customer Rating: 4.5 / 5.0 
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Foundations of Finance: The Logic and Practice of Financial Management 
Seller was very cooperative when i needed to return the book, book was exactly as described, fast delivery
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nice use of Web Works to attract readers' mindshare 
Assuming no prior knowledge of finance, the text affords you an extensive education in the subject. The authors span a wide gamut of ideas. As in discussing the time value of money. Nowadays, this involves extensive simulations via spreadsheets, and the book shows using Excel how you can gainfully tweak parameters to see differing results. The ready availability of spreadsheets and calculators is put to good use throughout the book. Burdensome calculations are delegated to those devices, leaving you to deal... more info
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A fine textbook for introductory finance courses 
I am a junior finance faculty. After instructing economics courses for several years it was the first time I'd be teaching finance. I've been using this book for almost 2 months now. It is clear and very well organized. The first 4 chapters elaborates on how to read the financial statements of a firm. The chapters that follow discuss the valuation of financial securities. The appendix is very concise since it focuses on how to use a financial calculator, which is a must for a financial manager. The... more info
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difficult read 
it seems like the writers of this text's intentions were to confuse the hell out of finance majors and intimidate them so that they would stay away from the finance 'game'. I'm sure the book is chockfull of information, but using it for the two past semesters, i havent learned as much as i wanted to. Perhaps in the next edition they will be able to make the text easier to understand and read. Finance can be a very intimidating subject, and the writers of this book seemed to have no intention of... more info
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