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Cases: Strategic Management and Business Policy (10th Edition)
by Thomas L. Wheelen, J. David Hunger
from Prentice Hall

Cases: Strategic Management and Business Policy (10th Edition)

 

List Price: $118.67
Price: $89.57
You save: $29.10 (24%)

Media: Paperback
Availability: Usually ships in 24 hours

Buy from: Canada Germany France United Kingdom


Customer Reviews:

  • Avg. Customer Rating: 4.5 / 5.0

  • Already within the text
    All cases in this book are already within the hardcover text. I wasted my money. The actual cases within this text are great ones though, because they really require the reader to think about several aspects of business.

  • Text Book
    This was a text book assigned to a class in graduate school. I found it informative with how companies develop strategic plans, and how these plans may change.
    When writing case studies, this book provided me with much insight on how business, boardrooms, senior management, and all company employees contribute their part to operating a successful company.

  • Common sense for those that know business concepts well...
    Although one may learn new terms, most of the concepts laid out in this book are fairly common sense, if you've had any type of job in your life where you had to do payroll, forcast sales, or any other "strategic" processes of doing business. This is not to talk down at the book....it is an excellent book that covers the topic(s) that it set out to quite well. In the real business world, you would always try to figure out the most cost effective way to increase profits, decrease costs, and simultaneously... more info

  • See your business as an integrated whole
    I originally used an older version of this book in 1991 when I took Wheelen's class "Strategic Management and Business Policy". The value of this book is Wheelen's methods of taking all the parts of a business and integrating them into a workable whole--the physical tool to enable such a transformation is the strategic business plan. I was only 20 when I read this book, and I was awestruck.

    This was the most valuable book I read in college.


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