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Little Red Book of Sales Answers: 99.5 Real World Answers That Make Sense, Make Sales, and Make Money (Jeffrey Gitomer's Little Books)
by Jeffrey Gitomer
from FT Press
Customer Reviews:
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Avg. Customer Rating: 4.5 / 5.0 
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A Simple & Systematic book 
I have read a lot of books about selling and I found this book very valuable for the one who seek a simple, systematic & easily applicable selling book. It's nice to read because there are only important thing with plain explanation. Full of leading questions to inspire the reader...A must have book for salesperson !!
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Now i know it all about Sales!
I love the layout of this book. I enjoyed reading it and i am going trough it for the second time. Being a software engineer who is trying to build and sell software, i have learned many things from this book. A must read for anyone who wishes to succeed in life.
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It may be red, but it shouldn't be read. 
This was the first sales book that I read after getting into sales about 18 months ago. I had hoped it would provide a sound sales foundation. Instead, it provided page after page of trite one-liners. The author's insistence on delivering his information in one line, sound byte format certainly makes the book an easy read; but it does so at the expense of substance.
If you're looking to be the stereotypical salesman who starts every sentence with, "If I told you that I could..." then buy this book. If... more info
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Excellent Book.... [...]
Basically I just started my freelance design business, and I'm hoping to learn a great deal about sales so I can sell my services. So I went to amazon.com and bought the three most popular books on sales. An amazing book for a seasoned salesperson, or a beginner like myself. I'm about half way through the book, and I am very impressed. It gave me this idea to start writing about things I am learning, with the possibility of helping others learn what I am learning.
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