The Theory and Practice of Revenue Management (International Series in Operations Research & Management Science)

Hotel Resource Book Store 

 Store Home / Books / The Theory and Practice of Revenue Management (International Series in Operations Research & Management Science)

Hotel Industry Books 

The Theory and Practice of Revenue Management (International Series in Operations Research & Management Science)
by Kalyan T. Talluri, Garrett J. van Ryzin
from Springer

Customer Reviews:

• Avg. Customer Rating: 4.0 / 5.0

• A good theoric approach
  In my opinion it cannot be recommended for people without good skills in maths, statistical, microeconomics or operational methods. It's very theorical and in some parts you would appreciate more numerical examples.
  In general the book level it's too high considering the profile of people that use to work in this management area at least in Spain.

• Not a practical book
  This is certainly a complete theoretical book on revenue management.
  But for somebody like me who works on a revenue management system in a car rental company, it is not useful and can lead on the contrary to an overly complicated and impossible to implement system.
  In any field there is always the theory and how people adapt it to real world cases and there is often a gap between the two.
  There should be another book that shows the complete process (relatively simple cases should be... more info

• Excellent Book
  This is first book about Revenue Management that do no try to teach a "cake receipt" or to "adapt" RM from Airlines to Hotels. It's not a manual, it is scientific text that, above all, show the mathematics behind the RM policy. A must have to hotel managers!

• A long-awaited, state-of-the-art summary of knowledge
  The area of Revenue Management (sometimes called yield management) has been developing rapidly over the past decade. All major airlines, car rental companies and hotel chains currently employ Revenue Management systems and profitability of these systems is well documented. Books describing basic concepts of Revenue Management appeared long time ago (see Cross, "Revenue Management: Hard-core Tactics for Profit-making and Market Domination"). Yet, there was no single place to look for the theory behind... more info

Accessories:

Similar Products:

Pricing and Revenue Optimization by Robert Phillips (Hardcover) - Usually ships in 24 hours

Revenue Management and Pricing: Case Studies and Applications by Ian Yeoman, Una McMahon-Beattie (Paperback) - Usually ships in 2 to 3 weeks

Revenue Management by Robert G. Cross (Paperback) - Usually ships in 24 hours

Yield Management: Strategies for the Service Industries by Anthony Ingold, Ian Yeoman, Una McMahon (Paperback) - Usually ships in 24 hours

The Strategy and Tactics of Pricing: A Guide to Growing More Profitably (4th... by Thomas T. Nagle, John Hogan (Hardcover) - Usually ships in 24 hours