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Trump University Entrepreneurship 101: How to Turn Your Idea into a Money Machine
by Michael E. Gordon
from Wiley
Customer Reviews:
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Avg. Customer Rating: 5.0 / 5.0 
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Good, far from great 
It's a great idea by Donald Trump to encourage people willing to pursue entrepreneurship to support them with specific 'how to do' books. Unfortunately, this books lacks depth. While the book covers many subjects and its basics it lacks an indepth analysis of issues. I'm not saying that it has to become academic, I just need more information on an individual subject. Anyone who has read 'Extraordinary Entrepreneurship' knows what i mean. It's approximately 3 times thicker but contains 50 times more... more info
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What a great book!
An entrepneurship book worth your time and money! This book is more of a crash course in strategic entrepreneurship. The author is extremely qualified and passionate about the subject. The chapters are loaded with smart tips and valuable tools. I recommend this book for anyone who wants to be a global business leader. Finally, this book will get you thinking in ways to be a better entrepreneur.
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New Venture Bible
Although I studied Entrepreneurism and now teach the subject at Waseda University in Tokyo Japan, I learned a number of things and synthesized a few things using Gordon's models that made it much easier for students to digest. This is the best book/text I know of to teach upper level undergraduates or beginning graduates students in management. I started an apparel company in 1989 and I wish I had this book as a guide. I made a lot of mistakes that I could have avoided using the information in this book.
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Entreprenurial Genie in a Bottle!
If you ever thought of starting your own business and wanted to test, develop and launch your idea against a variety of practical and proven market scenarios, Michael E. Gordon's Entreprenuership 101 positions you for stellar success.
Crafted in an engaging and illuminating literary style, Gordon's book and the man himself, walks the talk! As a veteran entreprenuer who broke out of the corporate confines of bureaucratic lethargy, Gordon followed the glint in his eye and built and sold a company on an... more info
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