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Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
by Tim Ash
from Sybex
Customer Reviews:
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Avg. Customer Rating: 4.5 / 5.0 
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Impractical Collection of Laundry Lists for Corporate Users 
So, let's say you have a website and want to improve the landing page.
Perhaps you're not sure about the best style of landing page for your type of product and would like a discussion about what kinds of pages work best with products like yours. You won't find ANY answers here. In fact, you won't even find a hint.
If you can't do the math to figure out what optimization is worth, then maybe you should read this book. But even then I have to believe that this material is covered on the web for... more info
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A Must-Have for anyone serious about landing page optimization 
I have been working as a consultant for the past 3-4 years for clients who want to optimize their landing and/or buy pages. I get paid on a percentage basis on how much I increase their conversions by so I'm very selective of testing theories found in optimization books... With that said - I can full heartedly recommend this book.
My book is worned out from reading it multiple times and earmarked on multiple pages on specific items that I tested myself with great results.
If you are a beginner in... more info
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A good book on this topic
This in fact is a great book on this topic.well written and very easy to read.
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A Helpful Guide
The book is pretty insightful for the price.A good book and has some good information.
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