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Blink: The Power of Thinking Without Thinking
by Malcolm Gladwell
from Little, Brown & Co.
Customer Reviews:
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Avg. Customer Rating: 4.0 / 5.0 
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Airport science book 
The author makes the following points: 1) sometimes you can make a correct decision very quickly; 2) sometimes a very quick decision is wrong. In his book he states that he has taken a whole year to write this slender volume. This book is the scientific equivalent of a trashy airport novel - it passes the time and then you forget it. It would be a very good buy if you don't read novels and are taking a trip - a short trip.
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Don't judge this book too rapidly 
Blink! explores the phenomena we have all experianced, that initial feeling we get when exposed to something new.
Initially I was a bit skeptical of the premise. It sounded like one of the New Age self-awareness books. I was mistaken. Instead, Gladwell makes two, very important, statements.
First, those gut feelings can be very accurate when an expert gets them. That is, someone who has a lot of experiance with an item or situation is able to judge that situtation rapidly and fairly accurately.... more info
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