Keys to Reading an Annual Report (Keys to Reading An Annual Report)

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Keys to Reading an Annual Report (Keys to Reading An Annual Report)
by George T. Friedlob Ph.D., Ralph E. Welton Ph.D.
from Barrons Educational Series

Customer Reviews:

• Avg. Customer Rating: 4.5 / 5.0

• Succinct and Informative
  This book is very succinct and the explanations for each accounting concepts are very easy to understand and easy to remember. The "Red Flags" after each concept are very useful in pointing out all the possible problems that may arise. While the strengths of this book is his conciseness, it does require you to have some basic accounting background. Otherwise, some of the explanations may seem confusing. Having said that, if i am reading an annual report, I would definitely want to have this book beside me.... more info

• Great Little Book To Help You Understand Financial Reports
  
  "Keys To Reading An Annual Report" by George Thomas Friedlob and Ralph E. Welton is a wonderful, little book for all investors. Each of the fifty, three-or-four-page sections covers a key concept that investors should understand when reading a public company's annual report and other financial statements.

  "Keys To Reading An Annual Report" is no substitute for a complete text about financial statement analysis, such as "The Analysis And Use of Financial Statements," but "Keys To Reading An Annual... more info

• Keys to Reading an Annual Report
  This small manual concisely and succinctly presents the major elements of financial statements in easy to read, line-by-line format. It is not only ideal for the average investor without an accounting background, but also for the accountant who needs to explain financial statement concepts and presentations to others. Its examples are easy to relate to and quite illustrative. I regret this wasn't available when I tried to decipher "Accounting 101".

• A CUT ABOVE ONE OF MY FINANCE COURSES
  Even thought this book is five years old, the information still applies to the year 2000. As a person who now works iin finance, I know that detail is extremely important. This book certainly does its job by being very detail oriented. I graduated froom a very pretigious business school in which finance is actually the best subject taught, and I have to admit I think this little guide puts many pricey finance/accounting and finance professors to shame. It's also probably a good little guide for kids as... more info

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