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ValueSelling: Driving Up Sales One Conversation At A Time
by Julie Thomas
from VVA Publishing
Customer Reviews:
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Avg. Customer Rating: 5.0 / 5.0 
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This is one of the best sales books I have read in 2007- Value in spades
This is a logical extension of the New Solution Selling. It has many of the attributes but it goes so much further. This is one of the best sales books I have read in 2007. It is short, concise, immediately useful and very well thought out.
E.g. under common objections:
* "Your price is too high" -the value hasn't been clearly established
* "I have to talk with my boss" - your prospect is not the power person
* " I don't see the difference between your solution and the others we are... more info
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An Invaluble Sales Resource
I speak around the world on lead generation and marketing strategy. Julie did an outstanding job crafting "ValueSelling: Driving Up Sales One Conversation At A Time" to give you a roadmap on how to master complex sales strategy.
There is no other resource I can think of where you can "easily perfect" your approach and positioning sales strategy.
Julie gives you step-by-step plan that anyone can follow in their quest to excel at selling their products or services.
It is an invaluable resource... more info
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