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Business Strategy Formulation: Theory, Process, and the Intellectual Revolution
by Anthony W. Ulwick
from Quorum Books

Business Strategy Formulation: Theory, Process, and the Intellectual Revolution

 

List Price: $119.95
Price: $119.95
You save: $0.00 (0%)

Media: Hardcover
Availability: Usually ships in 2 to 4 weeks

Buy from: Canada Germany France United Kingdom


Customer Reviews:

  • Avg. Customer Rating: 4.0 / 5.0

  • A good introductory book for practitioners
    My feeling is that the target audience for this book is practitioners who did not study strategic management back in school but want to adopt a strategic thinking in their businesses. The book would be a good read for that purpose. This book was one of my first readings in my graduate level research involving strategic management. While I enjoyed reading it, after reading other strategy books like Aaker's "Developing Business Strategies", Porter's "Competitive Strategy" and Mintzberg's "The Strategy... more info

  • The first book to provide great answers to great questions!
    I am the technologies director of my firm, and I have read many books on the subject of strategy formulation and innovation management, as well as a host of other business subjects. I find that they all have one common flaw, they do not provide answers to the thought provoking questions they ask. Business Strategy Formulation, on the other hand, has all of the answers to some of today's biggest challenges in business. Mr. Ulwick obviously has a tremendous understanding and practical knowledge of creating... more info


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