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Ultimate Guide to Google AdWords (Ultimate Guide to Google Adwords)
by Perry Marshall, Bryan Todd
from Entrepreneur Press
Customer Reviews:
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Avg. Customer Rating: 4.5 / 5.0 
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Easy read, needs update 
I found this book to be an easy read and it sure helped with my google campaigns overall. Most of the screenshots are hard to read and outdated, yet still useful at some level. I wish there were more definitions of terms'; some newcomers may not be familiar with the google AdWords jargon and their importance so it would have been nicer if there were thorough definitions of CTR, CPA, CPC,etc.. and such. The name
"Ultimate Guide..." maybe a bit over the top but it's definitely a Great Guide.
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Book needs to be updated but not bad for only $14.95
Book needs to be updated but not bad for only $14.95. I would recommend it for the money. It's a good beginners guide to say the least.
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Good book for the price!
A little out dated, but still has some useful information that I did not know about.
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Must Get to Master Adwords 
This book is good whether your brand new to Adwords and internet marketing or have been in the game a while. You'll pick up best practices and sound marketing advice in this easy to read, easy to implement guidebook. My advice: don't get on Adwords until you've read this book!
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