Customer Review: As a human being we think we know other people and how they see and use products. This book tells many amusing anecdotes about products that were not successful because the designer made the things is a way he would have liked and not in the way real users use it. The book is written full of humor... more info
Customer Review: This book is at best a sequel to "Design of everyday things". He delivers with a few interesting anecdotes but never really dazzles. As a fan of the other book I found this one to be a disappointment.
Customer Review: As an amateur entomologist with interests in their taxonomy, this book was perfect for identifying insects to the family level. There are sections on insect morphology and ecology in the beginning to help the reader become familiar with entomological and taxonomic nomenclature, as well as sections... more info
Customer Review: "Things That Make Us Smart" is Don Norman professing his thoughts on how technologies serve as cognitive artifacts, from past to present. There is a lot of repetition and extraneous information including Norman's thoughts on forecasting technology trends. If you have read "The Design of Everyday... more info
Customer Review: As a lifelong golfer and equally devoted reader of book about the game, I was somewhat curious about Norman's latest. After all, he's certainly out of the spotlight as a golfer so what's the purpose of this late-issue autobiography? Let's say this: if Greg Norman is your hero, if you worship... more info
Customer Review: As a therapist I try to find ways of fine-tuning my craft. I feel this book will be helpful in aiding my clients in the healing process.
Customer Review: This book is under the banner of the famed Linus Pauling Institute (Oregon State University) has it has a great foreword by Bruce Ames. Linus Pauling was one of the best thinkers of the last century and he recommended much higher than RDA / Daily Value intakes from a multi-vitamin as well as some... more info
Customer Review: All CIO should change the policy fot the PC.
Many people waste many time to manage the complexed PC.
If there is a simple computer, we can make happy.
It is sad taha there is no simple computer.
ps.
"Being analog" is a title of section 7, and a part of Japanese version... more info
