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| 4. |
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The Apple Way
from McGraw-Hill
Customer Review:
I listened to the audio version of this book. I was disappointed by it. It is actually a decent overview of the history of Apple's management and marketing, but that's not what it claims to be. The book makes the claim to contain "12 management lessons" taken from Apple. These lessons are completely... more info
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Customer Rating: 4.0 / 5.0

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| 6. |
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The Weather Channel
from Harvard Business School Press
Price: $23.96
Customer Review:
If I were editing the book I would have told the author I want it to look like this: 10 pages on the idea of the weather channel and how it got to cable, 5 page pictoral of hot weather channel chicks, 12 pages on big storms the network has covered, 2 pages on how much of a weeny Paul Goodloe is and... more info
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Customer Rating: 3.5 / 5.0

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