Customer Review: I'm a personal trainer and this industry is full meat heads and corporate idiots that know zero about the fitness world. There main goal is to make numbers and get paid, while the trainer works his/her butt off to make a living. I saw Plummer speak at a seminar and he owns a chain of gyms in... more info
Customer Review: This book has inspried me to go on and open my own fitness center. Written in text book style, it's easy to read and loaded with great, useful information that will make opening a center easier. In addition, it has practical information for the business to be finanacially successful and have... more info
Customer Review: Good and basic common sense. If you are a fitness professional working in a facility, you will find this book a great help.
You will find here everything you need to know about sales in the fitness club industry: clear , concise , step by step information on how to conduct a sale in... more info
