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| 13. |
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Sport Marketing
from Human Kinetics Publishers
Customer Review:
This book sets the standard for sport marketing literature. Sport Marketing provides a good overview of marketing concepts and how they are applied to the sport product. Dr. Sutton is THE guru of sports marketing and delivers a quality instructional and practical guide for the serious sport manager.
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Customer Rating: 5.0 / 5.0

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| 14. |
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Film & Video Budgets
from Michael Wiese Film Productions
Customer Review:
A good book, but perhaps a little bit too basic. A very easy read, maybe aimed at the filmmaker without any experience at all with budgets. Although it didn't seem to tell me anything new, it was good as a tool to reenforce what l already knew. If you have a working knowledge of spreadsheets and... more info
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Customer Rating: 4.5 / 5.0

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