Customer Review: Why, if I like the book, did I give it four stars? Simple. It was a bit disorganized. For example, there was material about using a blog in the front of the book and then, to read more, you had to go to the back of the book. I would have preferred all the information to be consecutive. But, the... more info
Customer Review: This is the very first book I've ever wanted to take the time to review. My expectations were low looking at the title. The yield was quite different. Scott Fox very simply details EVERYTHING that you need to get an e-business up and running. I'm not a business person at all and the book was an... more info
Customer Review: The book is interesting and gives the reader a wide view to all aspects that should be taken into consideration when planning for their online business. However, I found something missing in the book. In page 40, the author mentioned "To facilitate this process, we have enclosed a sample... more info
Customer Review: I read this great book at a time when Synapse Communications also known as Synapse India was causing my company brand damage and lost revenue due to an unfulfilled agreement to build several websites for my investment firm. The book was a real eye opener to the very poor website design and PHP work... more info
Customer Review: Charles Fishman has managed to both intrigue and scare me with The Wall-Mart Effect. This book is worth reading for anyone interested in the economy, corporate growth models, supply chain management, manufacturing or sales. Even those with no interest in any of those topics should read the book,... more info
Customer Review: For those of us who are just getting into a website of our own, this is an exceptionaly helpful book. Paul Gillin is one of the eight or ten highly knowledgeable marketer's on the web, and focuses on how to communicate effectively with your constituents. With my lack of experience in the field, I... more info
Customer Review: Advertising has always been of particular concern to me and I was delighted to find a wealth of information on this topic in Retail Business Kit For Dummies. For years, we had been dumping dollars into old advertising methods. After reading the chapter on advertising, I decided to revisit our... more info
Customer Review: Copy writing is the art of selling by written word. "Web Copy That Sells' is Maria Veloso's fantastic approach to copy-writing. Veloso is an expert in selling difficult to sell, high-priced items over the Internet. Veloso shares with us the psychological tricks behind selling online and how to... more info
