Customer Review: Writing this review in part to respond to the person who said the 5-star people must be family members. Not at all. Simply people who perhaps didn't take a business course in high school (do they have those courses now?), or didn't understand accounting as it was presented in college, or never... more info
Customer Review: If you are not a mathimaticain, economist, or statistician do not buy this book. Now there are a lot software that can do those calculations for you, and as practitioners in revenue management it is impractical to use this book, unless if you want to design a software.
Customer Review: As an accountant outside of the IP field, I found this to be a good tool to "round out" my business acumen. Enjoyed the presentation of pricing models.
Customer Review: Bits of this are dated - the publishers date now is 2005 but I think it is really closer to 2000 or so - the opening sentence is "AOL is the largest internet company" etc. Uh, google? But regardless, the book is like a compact encyclopedia of strategy and includes a fair bit of economics and even... more info
Customer Review: Although well-written, their book does not add anything new. It's just another review of the state of the art in credit risk. One can get the original papers and learn much more without having to read a short summary on each work. You will not be able to learn how to model a credit risky instrument... more info
Customer Review: I found this book informative and extremely accessible. It's incredulous that all these dorks keep insisting that the title of this book rings false for them. The content does provide a great deal more than the title alone suggests but one could see that by glancing at the content prior to buying... more info
Customer Review: For small businesses, pricing services properly is essential; the value of one's name won't induce people buy one's product regardless of cost. "Pricing Strategies for Small Business" is a guide for small time business proprietors dealing start-up pricing for their goods and services, arguing that... more info
