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21. Inside the Tornado: Marketing Strategies from Silicon Valley s Cutting Edge Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge
from HarperBusiness

Customer Review:
Classic textbook style. Lots of charts and good information. Moore's writing style is basic academic but available nevertheless. If you do marketing in a fast-growing busines or emerging market, this is an essential part of your toolkit. The paper and printing are pocket paperback quality.

Customer Rating:
4.5 / 5.0


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Buy from: Canada Germany France United Kingdom


22. The Google Story: Inside the Hottest Business, Media, and Technology Success of Our Time The Google Story: Inside the Hottest Business, Media, and Technology Success of Our Time
from Delta
Price: $11.20

Customer Review:
As other reviews have mentioned, this book is full of repetitions that make it difficult to read at times. When the authors focus on specific events it gets interesting, but they then literally beat a dead horse by throwing in quotes that are basically saying the same thing over and over. The last... more info

Customer Rating:
3.5 / 5.0


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23. The New New Thing : A Silicon Valley Story The New New Thing : A Silicon Valley Story
from W. W. Norton & Company
Price: $18.94

Customer Review:
This book could easily be transposed as an academic study in a scholarly journal or as a "how to" article in one of those business school reviews that cater to the deep anxieties of high-powered executives. The same material that Michael Lewis has collected could be used by an academic to formulate... more info

Customer Rating:
4.0 / 5.0


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24. Revolution in The Valley: The Insanely Great Story of How the Mac Was Made Revolution in The Valley: The Insanely Great Story of How the Mac Was Made
from O'Reilly Media, Inc.
Price: $16.47

Customer Review:
This is the best and the definitive book about the development of the Mac 128K (and Apple's early years) and the people behind it.
Andy writes it with great competence.
A text that is so delicious to read that when you finish the book you'll be sad that you read the last phrase.
A... more info

Customer Rating:
4.5 / 5.0


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25. Bill and Dave: How Hewlett and Packard Built the World s Greatest Company Bill & Dave: How Hewlett and Packard Built the World's Greatest Company
from Portfolio Hardcover
Price: $16.19

Customer Review:
As a child of one of the first 200 employees and also as a former HP employee myself, it brought back such good memories and feelings of a fantastic company. Sure hope they get it back to right soon! Great book, couldn't put it down.

Customer Rating:
4.5 / 5.0


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26. Hackers: Heroes of the Computer Revolution Hackers: Heroes of the Computer Revolution
from Penguin (Non-Classics)
Price: $10.88

Customer Review:
As the description mentions, Steven Levy's "Hackers" is not about computer criminals, but refers to the more traditional definition of "someone who delights in having an intimate understanding of the internal workings of a computer and computer network." I purchased this book because I was intrigued... more info

Customer Rating:
4.5 / 5.0


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27. The Cathedral and the Bazaar: Musings on Linux and Open Source by an Accidental Revolutionary (O Reilly Linux) The Cathedral and the Bazaar: Musings on Linux and Open Source by an Accidental Revolutionary (O'Reilly Linux)
from O'Reilly

Customer Review:
To the author's credit, the book overall is provocative, very interesting, and somewhat compelling. Raymond makes arguments throughout about the benefits of open source over closed for the software industry. What's impressive about these arguments is how many of them are made independent of any open... more info

Customer Rating:
4.0 / 5.0


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28. Open Innovation: The New Imperative for Creating and Profiting from Technology Open Innovation: The New Imperative for Creating and Profiting from Technology
from Harvard Business School Press
Price: $26.40

Customer Review:
HS has once again written a compelling book. Same lines as Tushman: how to use new technology and profit from it - or how to use external resources and profit from them (cf. Teece, dynamic capabilities or resource based view of the firm, and knowledge based view of the firm)

Customer Rating:
3.5 / 5.0


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29. The Google Story: For Google s 10th Birthday The Google Story: For Google's 10th Birthday
from Delta
Price: $11.20

Customer Review:
The book is informative in a factual sense but the author's tone is gushing to the point that it's distracting. This is not an evenhanded chronicle of Google's history - it's a fairly shallow, idealized account of Page, Brin, Schmidt and Google. The book would be much more interesting if it was... more info

Customer Rating:
3.0 / 5.0


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30. Introduction to the Theory of Computation, Second Edition Introduction to the Theory of Computation, Second Edition
from Course Technology
Price: $119.16

Customer Review:
I would recommend this book to anyone looking to learn the basics of computation theory and formal languages or for someone looking to revisit this material after an absence.
The book is very readable and covers the basics in a systematic fashion. I haven't looked at this material since my... more info

Customer Rating:
4.5 / 5.0


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Buy from: Canada Germany France United Kingdom


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