Customer Review: Remove the examples from the book, and you have for the most part a collection of already known high level concepts without much depth. Granted, marketing does not have to be complicated and it should not be, but creating innovative products requires more than concepts. For example, the first step... more info
Customer Review: Great read, inspirational. But in a sea of to-do's--many reasonable and beneficial tweaks in lifestyle and thought--I found myself feeling like I was trying to be "sold" something. So in brainstorming/researching my "muse"--we all found ours because it's that easy, right guys?--I came to... more info
Customer Review: Mr Allen has written a valuable book. The first chapter provides a good rationale for his system, with the second chapter providing practical implementation details. The system itself is sound, with the first chapter providing adequate justification for the system. Even if one doesn't like the... more info
Customer Review: I have read the book and taken the test. While the concept is sound (focus and develop your strengths, do only damage control on your weaknesses), the test does not reveal anything that could be applicable to my work. Many of the 180 questions are just simply asking you where your strengths are and... more info
Customer Review: If you do what you have always done , you will get what you have always gotten.
Marshall's new book has shown us all a very effective work around. Read the book and watch how the direction you have been going can shift overnight.
Scott H. Silverman. Author, "Tell Me No. I Dare You!"
Customer Review: Forget the little red book by Mao, We have a new mind numbing, thought control written device out there pushed among the working class. As it has been stated before..it truly is sobering that an American of any socio-economic status, level of wealth or educational background would be INSPIRED by... more info
Customer Review: The book title tells that it is about making money getting rich. that's true it covers a lot of topics on making money. But it reveals far more than how to get rich. That's why it becomes a great classic. This book teaches practical ways to success in all aspects of life. Through this book you... more info
Customer Review: Great book that can help people get to the bottom of things. If we can't trust each other we both lose! Applies to your company's relationships to your customers and to your vendors as well! Great read and even better information!
