Customer Review: Books about Web tools and strategies for marketers tend to be written hastily, for two reasons: primacy and recency. With respect to the former, the marketing consultants who write these books want to build visibility in the market quickly, and to be perceived as pioneers, because the competition is... more info
Customer Review: Clearly, this isn't the last we'll hear of Pete Blackshaw. His insightful commentary regarding brand credibility and his coined phrase, CGM-consumer generated media, applies not only to consumer products, but to anyone selling a product into today's 2.0 world. I highly recommend this book and... more info
Customer Review: Let me sum this up quickly. Imagine you want to learn the words and techniques to write in a hypnotic way. You believe this book to be that means. Upon reading this you suddenly realize it is only good to help you identify but not actually write. This sums it up.
Imagine buying something to... more info
Customer Review: This is a solid overview of the internet marketing genre. However, if you are serious about your small business, odds are you just do not have the time available to focus on internet marketing. Internet Marketing is something that requires a lot of work and a lot of attention. Having said that, you... more info
Customer Review: In their 1999 best seller `The Experience Economy' the authors, Joseph Pine and James Gilmore, described the shift in the economy from mining raw materials to the production of goods, to delivering services, to setting the scene for leisure experiences. Despite all the praise given to this book,... more info
Customer Review: Good information in a quick read. I read it in about 3 sittings. The first part of the book is good solid advice. The second is examples from successful people that have implemented Dan's tactics. All good stuff. Pick it up.
Customer Review: I purchase this booking looking for ideas on how to run a successful party plan business but was disappointed.
I gave this product three stars because it was good encouragement. It did have some great stories in it and a few good ideas, but for me... it just wasn't my cup of tea. Party... more info
Customer Review: Rosalind Gardner is an expert in her field and teaches by, not only showing us the pitfalls of the Affiliate Business, but by showing us what has been successful, what works. If you want a primer that will teach you the ins and outs...the ropes...this will bring you up to speed. The resource portion... more info
