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1. The 22 Immutable Laws of Branding The 22 Immutable Laws of Branding
from Collins
Price: $12.89

Customer Review:
Good for branding basics, but once it dives into the "new world of the Internet" it stops being useful basically because every prediction they have about Internet companies and the mistakes they are making turn out to be wrong. The fact that you're looking at this review proves 1 prediction wrong,... more info

Customer Rating:
4.0 / 5.0


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Buy from: Canada Germany France United Kingdom

2. The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of World Trade The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of World Trade
from Wiley
Price: $11.53

Customer Review:
This is easy to read and understand, written in an engaging and conversational style, with some important insights into the mysteries of crop subsidies, textile quotas and the fate of donated clothing. It's a great illustration and analysis of globalization in action.

Customer Rating:
4.5 / 5.0


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Buy from: Canada Germany France United Kingdom

3. International Marketing (Mcgraw Hill Irwin Series in Marketing) International Marketing (Mcgraw Hill/Irwin Series in Marketing)
from McGraw-Hill/Irwin
Price: $158.75

Customer Review:
This book is very good as a textbook for college. Alot of information with current examples to reinforce the written material.

Customer Rating:
3.5 / 5.0


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Buy from: Canada Germany France United Kingdom

4. LogoLounge 3: 2,000 International Identities by Leading Designers (LogoLounge) LogoLounge 3: 2,000 International Identities by Leading Designers (LogoLounge)
from Rockport Publishers
Price: $31.50

Customer Review:
This is another good book of logo ideas. Great for inspiration. Nicely laid out and the pages are of good quality glossy paper. Very nice book for my collection.

Customer Rating:
5.0 / 5.0


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Buy from: Canada Germany France United Kingdom

5. An American s Guide to Doing Business in India An American's Guide to Doing Business in India
from Adams Media
Price: $10.17

Customer Review:
Easily a five-star book. This is by far the best book available for anyone planning to do business in India. It is especially helpful for small businesses that have some experience in exporting and/or FDI but not a lot. In one small book, Makar manages to cover every aspect of doing business for a... more info

Customer Rating:
5.0 / 5.0


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Buy from: Canada Germany France United Kingdom

6. International Marketing International Marketing
from South-Western College Pub
Price: $182.00

Customer Review:
I purchased this as the textbook for an MBA class and I give it high marks for both read-ability and depth of coverage. Because I'd just finished a class on the Legal aspects of Global business, the first chapters were more of a review - however, if you're coming in without that background, this... more info

Customer Rating:
4.0 / 5.0


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7. Global Marketing (5th Edition) Global Marketing (5th Edition)
from Prentice Hall
Price: $162.00

Customer Review:
This was a text used in class, and while the teacher did mostly lecturing without the text, it was a great resource-easy to understand, and highly applicable. THe text does a great job of really explaining the material in a clear and concise manner.

Customer Rating:
5.0 / 5.0


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Buy from: Canada Germany France United Kingdom

8. Doing Business In China: How to Profit in the World s Fastest Growing Market Doing Business In China: How to Profit in the World's Fastest Growing Market
from Business Plus
Price: $16.49

Customer Review:
I am a business strategy consultant with a reasonable amount of China experience. I have to say that this book provides the best balance of concise presentation, expert insight, and enjoyable narrative of any China business book I've read.
Too many books on the subject of doing business in... more info

Customer Rating:
5.0 / 5.0


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9. Clued In: How to Keep Customers Coming Back Again and Again Clued In: How to Keep Customers Coming Back Again and Again
from FT Press
Price: $20.45

Customer Review:
Not really sure why I bought this book. The title certainly did nothing to reveal what a gem it would turn out to be. I mean..Clued In? It makes sense once you start reading the book but it is certainly somewhat obscure for a business title.
However, it you do manage to get past the cover,... more info

Customer Rating:
4.5 / 5.0


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10. Export Import Procedures and Documentation (Export Import Procedures and Documentation) Export/Import Procedures and Documentation (Export/Import Procedures & Documentation)
from AMACOM
Price: $68.00

Customer Review:
This book has given me a good background & examples.
It is devided as 3 parts (export, import, appendix), but the contents for export & import are almost same, I mean too much repeating.
Anyway what a good book!!
Today I have ordered other books related export & import,... more info

Customer Rating:
4.5 / 5.0


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Buy from: Canada Germany France United Kingdom

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