Hospitality Trends
September, 27 2017
 
 
 
Why Video is a Great Direct Response Tool for Travel Marketing
 
Why Video is a Great Direct Response Tool for Travel Marketing - By Myla Tutt
 
With 80% of users recalling a video ad they viewed in the past thirty days, it’s time travel marketers think about video beyond just a brand awareness tool. In the past, it’s been hard to understand where video should fall in your channel mix and what it truly influences. Read More
 
The Holistic Approach To Direct Bookings
NAVIS Identifies New Direct Channel Strategy That Doubles Bookings
NAVIS Identifies New Direct Channel Strategy that Doubles Bookings
 
Top reservation sales and marketing technology provider for the hospitality industry reveals an all-new channel strategy that’s disrupting the status quo, outlined in a new ebook and being showcased at upcoming events Read more
 
2017 Smart Decision Guide To Hotel Property Management System
A Next-Generation Property Management System: What’s the ROI?
 
According to The 2017 Smart Decision Guide to Hotel Property Management Systems making the business case for upgrading PMS capabilities means projecting the likely return on investment. Read more
 
2017 Smart Decision Guide To Hotel Property Management System
Upgrading Your Hotel’s Technologies Starts by Knowing Your Own Priorities
 
The 2017 Smart Decision Guide to Hotel Property Management Systems contains a multitude of recommendations for researching and evaluating next-generation hotel technologies. But one piece of sage advice really stands out: 'Know thyself.' Read more
 
Hospitality Financial Leadership
The Third Pillar - By David Lund
 
In the hotel business, there are three pillars: the guests, the colleagues, and the money. They are not equal. They are not equal because we ignore the third pillar and we do so at our own peril and out of a bad habit. Read more
 
Hotel Franchise Fees
An Analysis Of Hotel Franchise Fees - By Robert Mandelbaum
An Analysis Of Hotel Franchise Fees
 
One expense that management has less control over are franchise fees. Most of the fees charged by the franchising companies (brands) are assessed as a percent of a source of revenue. Therefore, owners and operators have mixed emotions when franchise-related costs rise. After all, if you are paying more franchise fees, then it is likely that your property’s revenue is also on the rise. Read more
 
Restaurant Trends
Restaurant Trends - Growing And Emerging Concepts - Change and Activity September 19, 2017
 
Update from Restaurantchains.net on growing and emerging restaurant concepts Read more
 
Hotel Resort Fees
Hotel Lawyer - Impending Eruption of Litigation over Resort Fees?
Impending eruption of litigation over Resort Fees?
 
The government is on a mission to eliminate the practice of hotels charging their guests undisclosed Resort Fees, and is going after hotels for massive fines and penalties. Read more
 
Market Report Canada
Canadian Hotel Occupancy Up 0.8 Percent to 78.9 Percent For Week Ending 16 September 2017
 
Revenue per available room up 3.7 Percent to CAD$133.71 Read more
 
Travel Marketing
For Brand Awareness Campaigns, Move Your TV Budget to Digital - By Myla Tutt
For Brand Awareness Campaigns, Move Your TV Budget to Digital
 
Previously, one of the best formats for driving brand awareness has been TV advertising. However, a shift is happening: Adidas may be the first brand that announced it’s stepping away from TV advertising, but it won’t be the last. Read more
 
Reservations Sales Training
Measuring and Incentivizing Front Desk and Reservations Upselling - By Doug Kennedy
 
Chances are that like most hoteliers this time of year you are busy formulating your financial game plan for 2018. If so, I’m pretty sure your owners or asset managers are looking for more revenue, as all owners seem to do every year. With occupancies performing well in most markets, unless you are planning to build more hotel rooms the only way to squeeze out more revenue is to increase ADR. Implementing a front desk and reservations upselling program, or improving the one already in place, can help your hotel achieve its revenue goals. Read more
 

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In Brief...
 

Market Report India
HVS Market Report - Hotels in India 2017 Trends & Opportunities - By Achin Khanna and Sanaya Jijina

Hotel Industry Performance Middle East And Africa
Mixed Results for Hotel Industry in the Middle East for August 2017

Market Report U.S.
Positive YOY Results for US Hotel Industry for Week Ending September 16th - 2017

Hotel Industry Performance Americas
The Hotel Industry in the Central/South America Region Reports Nearly Flat Occupancy With Year-Over-Year Rate Declines for August 2017

Hotel Industry Performance Europe
Hotel Industry in European Region Reports 7.6 Percent RevPAR Growth for August 2017

Hotel Industry Performance Asia Pacific
5.7 Percent RevPAR Growth for Hotel Industry in Asia Pacific Region for August 2017

Hotel Booking Trends
New TravelClick Study and Data Project 2017 As a Record Year for GDS Hotel Bookings

Tax Alert
Hotel Lawyer - Tax Alert for Partnerships and LLCs

OAG’s Megahubs U.S. Index 2017
OAG Unveils the Most Connected Airports in the U.S.

Aviation Benefits Report
Major International Aviation Organizations Launch New Joint Report on Aviation’s Economic Benefits

 
 
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