Topic - Hotel Marketing Advice

7 Signs Your Hotel Marketing is Out of Control
February, 28 2017
It’s easy to see how things can go off course in hotel marketing. With an array of channels, disparate vendors and multiple audience segments to manage, it’s inevitable that some things may fall through the cracks, questions will go unanswered and mistakes could quickly multiply. The good news is that even if your hotel marketing is out of control from time to time, it doesn’t mean you’ve lost control. continue reading →

'I’m out of Here:' 10 Ways Your Booking Engine Is Pushing People Out The Door - A 2-Part Series from Tambourine - Part Two
June, 4 2015
The push to shift from dependency on OTAs and increase direct bookings has inspired hotels of all sizes to spend billions on driving traffic to their own website and call centers. Sadly, its mostly wasted... hotel owners and their marketing teams would be better served by focusing instead on CONVERTING a higher percentage of their existing traffic stream. continue reading →