Hospitality businesses live and die by their reputations but are accommodation brands really focusing enough on the one moment where they have the guests complete and undivided attention: The stay itself?
Hotel website conversion is key to any direct booking strategy.
As a hotel industry sales and guest services trainer, on average I experience six or more hotel stays each month. Although I have clients across all segments of lodging, many of my clients are in the ultra-luxury five star or five diamond categories. Once thing I have learned is that the level of authentic and genuine hospitality, which travelers treasure the most, has little to do with the number of stars or diamonds hanging on a plaque behind the front desk. In fact, Ive experienced some of the most memorable service encounters at economy lodging properties, whereas I find that hospitality too often falls short at ultra-luxury properties and instead feels scripted and robotic.
Radisson Blu and Mulberry Development will create an international upper upscale hotel in Timisoara, the main social, economic and cultural hub in western Romania and the European Capital of Culture for 2021.