Were quickly approaching the official wrap-up of 2019 and its been another exciting year in travel and hospitality. We are now one step closer to the future and those innovative technologies that we envisioned ever since The Jetsons aired on TV. Every year, we make it our mission to break down the most impactful and exciting technology trends that are rumored to steal the spotlight in the year to come.
Every few years, a disruptor comes along in every industry - and it seems like one has now arrived in the hotel space. While living in San Diego in 2015, Amanda Szabo realized two things. Known for its beaches, parks, and inviting climate, San Diego had some incredible hotels to choose from, and this was as close to living in a vacation as she would get. This gave way to her second realization. How can she experience those incredible local hotels, even if just for a day? After all, it didnt make sense to book an overnight room when she lived nearby.
Hotels have long realized that guest reviews are valuable information that needs to be taken seriously and is indeed quite helpful feedback for improving their offerings. However, this is only the second-best guest feedback there is, after, of course, collecting it face-to-face during the hotel stay.
For decades now, some hoteliers and many hotel tech providers have been pushing hotel guests to embrace self check-in procedures. I first heard of this concept as a budding young entrepreneur floating my business plan for a hotel industry training company to the top minds in lodging. The year was 1989 and my proposed company name was Check-Inn Training. I remember one industry icon in particular who, upon seeing the name on my binder, said 'Bad idea young man.' He proceeded to hand me a copy of an article from what was then called Hotel & Motel Management, in which a headline read 'Front Desk Staffs To Be Replaced By Kiosk Check-in Machine.'