Plenty of hotels, resorts, and other businesses in the hospitality industry have brochures and guides for guests conveniently packaged into one hyper-valuable PDF. They list everything from resort amenities and pricing to events happening at the hotel to what to do in the area, and so much more. Now, theres a chance to have those PDFs featured prominently on Google in a way that can help you increase brand awareness and connect with new guests.
Google - love it or hate it - plays an important part in almost every part of the travel ecosystem.
With more travelers choosing metasearch as their preferred method for finding and comparing prices, how can your property increase revenue through this important channel? Here are 3 things to consider to help maximize your ROI on metasearch sites.
Alongside Googles handy flight tool, consumers can now make hotel reservations right through Google Hotel Search.