Hotel Knowledge Panels

Google Tests Location Tab for Hotel Knowledge Panels - Search Engine Land

Excerpt from Search Engine Land

Need help finding a great hotel based on what you can do near that hotel? Google is testing a location tab that shows you just that.

Google is testing a new location tab and section within the hotel knowledge panels. The location tab contains information that tells you what is around the hotel, including sections such as highlights, top sights and a getting-around section. Sergey Alakov captured this test.

One of the more important aspects of picking a hotel, at least for vacations, is to know what is near the hotel and what you can do with the family around the hotel. This tab provides just that and more, including what Google calls a “location score.” The location score grades the hotel’s location based on its proximity to the top sights, to public transit and to airports.

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