The U.S. hotel industry reported positive year-over-year results in the three key performance metrics during the week of 20-26 August 2017, according to data from STR.
In comparison with the week of 21-27 August 2016, the industry recorded the following:
- Occupancy: +3.0% to 69.5%
- Average daily rate (ADR): +3.2% to US$125.57
- Revenue per available room (RevPAR): +6.3% to US$87.28
Among the Top 25 Markets, Nashville, Tennessee, reported the largest year-over-year increases in ADR (+21.7% to US$155.04) and RevPAR (+39.4% to US$126.48). Occupancy in Nashville, a key market in the Great American Eclipse path of totality, was up 14.6% to 81.6%.
Four additional Top 25 Markets posted double-digit increases in RevPAR for the week: St. Louis, Missouri-Illinois (+36.8% to US$95.66); Denver, Colorado (+13.7% to US$117.68); Norfolk/Virginia Beach, Virginia (+12.7% to US$98.63); and San Francisco/San Mateo, California (+10.6% to US$204.41).
St. Louis, another key market in the band of totality, recorded the largest increase in occupancy (+18.9% to 80.6%).
Philadelphia, Pennsylvania-New Jersey, experienced the largest drops in ADR (-9.0% to US$123.45) and RevPAR (-14.7% to US$90.47).
New Orleans, Louisiana, reported the only double-digit decrease in occupancy (-10.6% to 53.9%).
STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. Founded in 1985, STR maintains a presence in 10 countries around the world with a corporate North American headquarters in Hendersonville, Tennessee, and an international headquarters in London, England. For more information, please visit str.com.
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