Kamori Kanko has partnered with developers Niseko Alpine Developments [NISADE] for the strategic development of the flagship Rusutsu Resort.
The first phase of development is valued at circa USD 200 million and includes luxury hotel The Vale Rusutsu and a bespoke onsen and spa facility. Additional phases scheduled for release in 2018 will include new retail and entertainment developments and further hotel facilities, estimated at circa USD 500 million.
Kamori Kanko President Kimihito Kamori said Rusutsu Resort's unique operation necessitated long-term planning for redevelopment.
"Unlike the structure of other Hokkaido resorts, we own Rusutsu in its entirety, including the resort, ski lifts, golf courses and theme park," said Mr. Kamori.
"Subsequently, Rusutsu's redevelopment requires a highly strategic approach and we found the perfect partner in NISADE, who have been instrumental in identifying the path to executing Rusutsu's long-term growth plan."
NISADE Chairman Jonathan Martin said the plans for the future of Rusutsu Resort include groundbreaking tourism developments on a regional and national level.
"The plan includes a strong bid platform for one of the upcoming Integrated Resort Licenses for Japan - possibly one of the first casinos in the country," said Mr. Martin.
"We're also excited to offer private ownership within Rusutsu Resort; a new way for property owners to partner directly with the resort operator."
Master planned 30 years ago, Rusutsu Resort remains Hokkaido's largest all season resort, comprised of four golf courses, a theme park and extensive ski areas.
Supported by Hokkaido's growing popularity as a travel destination and Prime Minister Abe's focus on inbound tourism, Rusutsu represents a significant year-round opportunity in the Japanese leisure industry.
The combined ski resorts of Niseko, Kiroro and the new-look Rusutsu are set to become the most desirable ski region in Asia, rivalling the multi-resort destinations of North America.