Smart hotel marketers prioritize keeping up-to-date on email marketing best practices in order to continually improve their programs and reap a growing return on investment. Here are some of our email best practices for hotel and resort marketers looking to improve their profits in 2018
The Baird/STR Hotel Stock Index fell 4.0% in June to a level of 4,863. Year to date through the first half of 2018, the stock index was down 0.5%.
Hotels in Canada reported occupancy dropped 1.7% to 72% during the week of 1-7 July, but a 3.1% ADR increase to 177.98 Canadian dollars ($135.22) lifted RevPAR up 1.4% to CA$128.13 ($97.35).
U.S. hotel occupancy declined 3.1% year over year to 63.5% during the week of 1-7 July, and despite a 1.1% ADR increase to $123.59, RevPAR dropped 2% to $78.47.