Marriott International today unveiled Marriott Bonvoy, the new loyalty brand replacing the current loyalty brands - Marriott Rewards, The Ritz-Carlton Rewards and Starwood Preferred Guest (SPG).
In this episode, we take a look at the good, the bad, and the ugly in terms of how hotels are responding to their online reviews. We discuss best practices and give advice on how to avoid the pitfalls by leaving emotion out of it and by considering that youre not just responding to the single individual, but to every potential future guest.
Are you knee-deep in your 2019 plans for still to make a start? Wherever you are in the process, here are some trends and tools that should be top of your mind.
The question for travel brands becomes, how can our content marketing strategy evolve to meet the current demands of the travel industry and its respective new gen travelers? How is experiential content impacting travel brands and destinations?