Topic - Sales and Marketing

This month, the latest digital innovations include Facebook allowing Page owners to participate in Groups, new video advertising opportunities through Amazon, and asymmetrical layouts making a splash in website design. From SEO to design, discover the top five things you need to know now in hotel digital marketing. continue reading →

Announces new Marketing Partnership with Manchester United continue reading →

A marketing funnel is the journey that takes a potential guest from discovering your hotel to making a booking. Repetitively. continue reading →

What happens when a hotel marketer wants to attract guests from across age groups? continue reading →

ere are the four main goals of most hotel influencer programs, as well as the most meaningful KPIs for each: continue reading →

The free guide is focused on direct messaging and how this new technology impacts hotel-to-guest communication, as well as the satisfaction rates, the quality of guest feedback, and ultimately, increased hotel revenue. continue reading →

Today on the Fuel Hotel Marketing Podcast we are going to cover how to make the most of your marketing efforts by setting up a schedule of continual proofing to guarantee your hotel’s site is ready to convert guests to its fullest. How you ask? Simple, by ensuring your systems actually work as designed, track as they should, and trigger followups as expected. continue reading →

To maximize your returns and avoid falling prey to social media scammers, we want to help you take more control of influencer relationships. continue reading →

Airbnb makes it to the top 10 list in UK, Thailand, and Malaysia. Booking.com comes out strong at No. 1 followed by Gobibo, while direct bookings on hotel websites continue to be among the top-earning channels worldwide. continue reading →

U.S. diners can redeem their points to save anywhere from $20 to $200 at over 400,000 participating hotels available on KAYAK. continue reading →