Hotel Technology Resource
October, 20 2016
The Importance of Business Travel Innovation
The Importance of Business Travel Innovation - By Greg Abbott, SVP, DataArt, Travel and Hospitality Practice
I recently had the pleasure of sitting on a panel with prestigious business travel leaders to discuss the major issues facing the sector. One of the overarching sentiments emerging from the event was the fact that we are entering a period of significant evolution for the business travel sector, with technology moving at an increasingly rapid pace. Read More
Hotel Website Optimization
Traffic to Hotel Websites is Declining: How Should They Respond? - Econsultancy
There is little doubt that residential rental sites such as Airbnb, VRBO and HomeAway are disrupting the multi-billion dollar hotel business. Read more
Marriott Wholesale Distribution
Marriott Launches Platform for Wholesalers
Marriott International, Inc. (NASDAQ: MAR) has unveiled a new distribution and booking solution,, that provides thousands of authorized wholesalers, destination marketing companies, and tour operators access to real-time rates and inventory for more than 4,200 Marriott properties around the world. Read more
Hotel Revenue Management
Key Metrics for Measuring Hotel Performance
Revenue management strategies have played a huge role in helping hotels cover their operating expenses even during the off-peak seasons. Unfortunately, a number of hotels do not track the performance of individual channels – a critical step to ensuring maximum profitability. Read more
Table Top Technology In Restaurants
Cornell Study Finds Substantial Benefits from Tabletop Ordering Technology
Although tabletop ordering technology can be expensive to install, many restaurants are adding ordering pads to their tabletops - and a new study from the CornellCenter for Hospitality Research (CHR) finds that the tabletop technology can both speed table turns and increase average checks. Read more
The 2016 Smart Decision Guide To Hotel Property Management Systems
Starfleet Research: 92% of Hoteliers Focused on Improving the Guest Experience
Hoteliers are forever searching for new ways to improve guest loyalty and the quality of the guest experience. These new ways can come in many forms, including technology innovations that provide specific guest features. Mobile keyless room entry is a good example. Read more
Lowering Hotel Distribution Cost
Hotel Distribution Cost: The Only Cost Driver That Can Save Your Property’s Bottom Line in 2017- By Max Starkov
Lowering Hotel Distribution Cost
Lowering distribution costs by increasing direct bookings and shifting share from the OTAs should become priority #1 for the hospitality industry in Q4 2016 and in 2017. Read more
Google Trips
Google Trips: A Step in the Right Direction - But Only a Step - By Alan Young President, Puzzle Partner Ltd
Google Trips: A Step in the Right Direction - But Only a Step
Google Trips got a good bit of attention on its recent release in September, but I’m not sure I understand the fanfare. Per Forbes, Google Trips is a 'fantastic... travel app you should download now.' Many hail it as a personalized travel app, but I’d argue it’s not quite there, yet. Read more
Online Reputation Management
Enhance Your Hotel's Brand With Snapchat
Enhance Your Hotel's Brand With Snapchat
Take advantage of the latest social media craze and boost your brand and bookings Read more
Google Algorithm Updates
Playing Possum and Penguin: A Hotelier’s Guide to Navigating Google’s Recent Algorithm Updates
The realm of organic search saw a very busy September marked by not just one, but two Google algorithm updates. Read more

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