Worlds largest online travel company will enhance hotel chains reach to travelers worldwide
This agreement comes as Iberostar seeks to reinforce its existing geographical footprint and to diversify its product offering in new destinations and hotel business segments, with four new properties recently opened this year in Tunisia, Morocco and Cape Verde.
“Partnering with Expedia extends Iberostar’s reach and grows our audience, supporting our efforts to expand into entirely new markets for us, such as South America and Africa,” said Luis Hérault, CMO, Grupo Iberostar.
“Expedia is committed to growing the global selection of hotels we offer to travelers worldwide, and Iberostar enhances that selection,” said Melissa Maher, Vice President of Strategic Accounts, Expedia. “We’re pleased to support Iberostar’s international expansion by delivering global demand and working with them to grow their business.”
About Expedia, Inc.
Expedia, Inc. is the largest online travel company in the world, with an extensive brand portfolio that includes more than 90 localized Expedia.com®- and Hotels.com®-branded sites; leading U.S. discount travel site Hotwire®; leading agency hotel company Venere.com™; Egencia™, the world's fifth largest corporate travel management company; the world's largest travel community TripAdvisor® Media Network; destination activities provider ExpediaLocalExpert®; luxury travel specialist Classic Vacations®; and China's second largest booking site eLong™. The company delivers consumers value in leisure and business travel, drives incremental demand and direct bookings to travel suppliers, and provides advertisers vast opportunity to reach the most valuable audience of in-market travel consumers anywhere through TripAdvisor Media Network and Expedia Media Solutions. Expedia also powers bookings for some of the world’s leading airlines and hotels, top consumer brands, high traffic websites, and thousands of active affiliates through Expedia® Affiliate Network. (NASDAQ: EXPE)
About Expedia Partner Services Group
Expedia Partner Services Group (PSG) is the central point of contact for travel suppliers to access the global Expedia marketplace of leading travel brands comprising more than 90 points of sale worldwide. With hundreds of employees in local markets throughout the world, Expedia® PSG makes it easy for suppliers to meet their global distribution objectives, and delivers a portfolio of innovative connectivity solutions, rate and inventory management tools, business intelligence reports, and online marketing expertise.
Expedia is either a registered trademark or trademark of Expedia, Inc. in the U.S. and/or other countries. Hotels.com is either a registered trademark or trademark of Hotels.com, LP. Other logos or product and company names mentioned herein may be the property of their respective owners. 2010 Expedia, Inc. All rights reserved. CST: 2029030-50
About Iberostar Hotels & Resorts
IBEROSTAR Hotels & Resorts is a family-owned hotel chain based in Palma, Majorca. IBEROSTAR resorts are 4 and 5 star properties, located in 16 countries across Spain, the Mediterranean, the Caribbean, and South America.
The hotel chain belongs to GRUPO IBEROSTAR, one of the most consolidated Spanish tourist groups with 50 year experience. The company currently has over 100 hotels and 36.000 rooms.